By 2027, retailers everywhere will scan 2D barcodes at checkout. It's time for brands to decide how they will update ...

2D barcodes enable traceability and authentication for modern commerce, but they require strong data foundations, from supplier to consumer. In association withGS1 US The world’s first barcode, ...

Today, millions of businesses around the world power commerce with GS1 Barcode Standards. GS1, the not-for-profit organization behind global barcode standards, has a bold goal designed to help ...

June 26, 1974 was an historical milestone that changed the shopping experience: That’s the date the first item was ever scanned with a barcode. Juicy Fruit gum at a supermarket in Troy, Ohio, became ...

The UPC barcode, appearing as a sequence of vertical lines on a product label, revolutionized the retail industry 50 years ago by automating price lookup at checkout. While the technology has endured, ...

The shopping experience is transforming as more brands and retailers turn to data-rich 2D barcodes, powered by GS1 Digital Link. They can provide access to everything about a product: its origins, ...

Papa John's International Inc. is testing consumer responsiveness to 2D barcodes via a free pizza promotion.. The pizza franchise recently launched its mobile ordering Web site, enabling consumers to ...

Ship Bottom Brewery teamed up with GS1 US and Avery Dennison and used 2D barcodes on their ales as an engagement tool to see which customers consumed the new flavors. We rely on QR codes for a number ...

Analyst Insight: In the ever-evolving landscape of global supply chains, the need for increased efficiency and adaptability has never been more crucial. The amalgamation of digital literacy, ...

The zebra-striped labels are in the process of being phased out in favour of new, square-shaped QR codes in a move that could ...

Unlike “linear imagers” or scanners, digital or area imagers can read and process data from 1D and 2D bar codes. A diffuse light source boosts image-capture reliability. Bar codes, those ubiquitous ...