The $599 MacBook Neo is the company’s first true budget product. Why now?

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Apple on Wednesday launched the MacBook Neo, a cheaper model signaling a fresh attempt to court Windows and Chromebook users as ongoing component shortages shake the broader market.

Apple now has three portable computers that are priced around $600. MacBook Neo, iPad Air, and the plain iPad paired with ...

Apple’s Little Monster Deal: The Mac Mini M4 Desktop Computer Is $100 Off Today The Mac Mini M4 is a powerhouse computer that keeps things fast, quiet, and clutter-free. At under $500 right now, it's ...

Imagine Apple’s product line as an album. There would be some mega-hit singles (like the iPhone, the MacBook and AirPods), but also some products that don’t get as much love. Let’s call these the deep ...

If Apple has a reputation for anything other than decent hardware and excellent industrial design, it’s for selling its products at extremely inflated prices. But there are some alternatives if you ...

David Pogue’s tour through the 50-year history of Apple lights on dozens of innovations along the way. Not all of them bore ...