In this special guest feature, Piyush Jain, Founder and CEO of Simpalm, discusses the many ways in which Big Data has positively influenced the manufacturing industry. Simpalm is a mobile app ...

Over at SmartData Collective, Mark van Rijmenam writes that SMB’s don’t necessarily need vast amounts of information in order to build a Big Data strategy. It is true that the amount of data we create ...

Big data technology is transforming nearly every industry by providing actionable business information. Because of its effectiveness, even business leaders who are generally slow to adopt new ...

Data has taken a new position in the spotlight as the most important part of using AI. If the organization is using corrupt data, insights will vary wildly, and misinformation can damage the company’s ...

We recently published a list of 13 Best Big Data Stocks to Buy According to Analysts. In this article, we are going to take a look at where Amazon.com, Inc. (NASDAQ:AMZN) stands against other best big ...

Let’s be honest—today’s businesses are drowning in data but starving for actionable insights. Having navigated the complexities of marketing analytics, I’ve seen firsthand how organizations struggle ...

Under whose jurisdiction is big data strategy and usage: the chief information officer, or the chief marketing officer? Whereas the chief marketing officer oversees business aspects that can become ...