A solid CRM database can help your company with prospecting, marketing, sales, customer service, accounting and much more. But finding the right choice to meet your business needs can be challenging.

As part of the CRM in 2025 conversation series organized by the CRM Playaz, included for the first time were executives at vendors well known in the industry for their specific focus but that are not ...

Customer relationship management, or CRM, is a promotional tactic used in integrated marketing and other types of consumer-focused marketing. CRM programs use database management to build long-term ...