Executing a successful pharma product launch not only hinges on clearly articulating the customer value proposition and points of differentiation to healthcare professionals, but also the close, ...

Joint research gives business leaders actionable insights into alignment creation and performance impact The report provides insight into the actions, techniques and tactics used by high performing ...

Even the seemingly most aligned and value-enhancing 3PL relationships can falter badly if the parties fail to “keep up” with each other over the course of their agreement. I call this problem ...

Small, deliberate adjustments can realign strategy, rebuild trust and turn surface-level alignment into genuine confidence and momentum. A few years ago, I was coaching a senior leader who wanted to ...