It all started in August 2025, when Barstool Sports hosted the Internet Invitational. It was a million-dollar creator golf tournament at Big Cedar Lodge, Arizona, where Luke Kwon partnered with PFT ...

The Internet Invitational is over, but believe or not, little old YouTube continues to soldier on without it. In fact, the platform's golf creators were churning out content the entire time, even if ...

Luke Kwon was named the inaugural champion of the Creator Classic, an innovative PGA Tour event that brought together 16 of YouTube’s most prominent golf influencers. In a competition that was both ...

Ladies and gentlemen, algorithm worshippers and golf-adjacent content consumers, it’s that magical time of year again. The Creator Classic is back, the YouTube golf universe’s Super Bowl, Masters, ...