YouTube is relying on AI in its latest crusade against seekers of an ad-free video-watching experience. The company recently announced plans to use AI models to make ads more persuasive by ...

Elon Musk and the X team outlined a transformative approach to advertising on X emphasizing the integration of Grok AI (resulting from the merger of xAI and X) to make ads more relevant, effective, ...

Marketers champing at the bit for AI chatbots to become the next major ad surface may have to suppress their appetites a little longer. With Google's Gemini surging in popularity, speculation has been ...