has left WPP Media after serving as its head of programmatic and ad operations for five years since 2021, as he announced on ...

NEW YORK & PARIS--(BUSINESS WIRE)--MiQ today announced the acquisition of French media governance and data quality company, Grasp. This marks MiQ’s third significant financial investment to date, as ...

OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today (23rd October, 2025) announced a strategic expansion of its leadership team, appointing five senior ...

New Suite Mitigates AI Governance Risk and Unlocks Programmatic Media Efficiencies NEW YORK, Nov. 25, 2025 (GLOBE NEWSWIRE) -- Compliant, a leading provider of data integrity signals in digital media, ...

To tackle programmatic fragmentation from both sides of the transaction, AdLib, provider of the leading demand-side platform (DSP)-agnostic media buying platform for in-house programmatic teams and ...

In today’s dynamic digital landscape, brands of all sizes are armed with an unprecedented resource to magnify their impact and effortlessly connect with their desired audiences: programmatic media ...

If programmatic media buying were a sport, media agencies would probably say they won their first Olympics medal this year. The vast majority (90%) of programmatic Olympics ad sales on Peacock are ...

It’s hard to find a topic that all marketers agree on, but if there is one, it’s likely that programmatic ad buying continues to be a dominant channel for advertisers looking to scale. In fact, it ...

The latest report on the programmatic media supply chain commissioned by the ANA makes for a fascinating read (yes really!) and, most importantly, gives advertisers a clear set of recommendations for ...

Definitely data and analytics. About half of marketers say they have little to no transparency into what they spend on specific brands within their portfolio, what works and what doesn’t - and that ...

Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over ...

Shashidhar Sharma, Head - Programmatic & Ad Operations at WPP Media, has moved on from WPP Media after a 5-year stint with ...