Nikki Little is the chief marketing officer at Franco and an integrated communications professional with more than 18 years of experience. PR professionals have long struggled with getting a seat at ...

As an organization grows, its public relations and marketing leaders will, of course, want to raise awareness in countries other than the home market. That requires an international PR strategy, and ...

CASETiFY has appointed Access Communications as its official public relations agency in Singapore. The agency will manage all ...

Heather Kelly is the CEO of Next PR, an award-winning, full-service public relations firm with offices across the U.S. While most of your team is winding down for the holidays and year’s end, business ...

Explore the evolution of corporate communications and learn why 2026 is set to be the year of 'human-first' public relations, ...

DIY PR enables businesses and professionals to actively shape their online presence and credibility without waiting on traditional media. Content marketing, which includes blog posts, videos and ...

With Generative AI reshaping how audiences discover, trust and engage with brands, Walker Sands has launched the AI Domain Impact Index to help B2B organizations maximize PR effectiveness. The Impact ...

The world of public relations is multifaceted, striving to cover everyone's media needs, from established healthcare companies to fresh startups and celebrities in need of crisis management. PR for ...

In 2008, Google’s launch of its Chrome browser quietly ushered in a new era of digital marketing. Over time, Google’s algorithm updates—often rolled out twice a year—shaped how SEO, content, and PR ...

Business public relations (PR) refers to the strategic management of the spread of information between an organization and the public. Unlike advertising, where messages are paid for and placements ...

Season 2 of uShaka Ilembe just concluded on DStv and left us with many lessons to digest. In the marrow of South African tradition and the epic saga of uShaka Ilembe lies a profound playbook for ...