LONDON, March 26, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the ...

Publishers are headed for a good year in programmatic advertising – at least those with tech stacks able to handle it, judging by 2024 Publishing Trends: Global Programmatic And Ad Revenue, a study by ...

An alarming new study on click fraud should sober up both publishers and advertisers. Large percentages of clicks qualified as invalid traffic (IVT) in June 2023, according to Q2 2023 Global Click ...

NEW YORK, May 09, 2023 (GLOBE NEWSWIRE) -- Logiq, Inc. (LGIQ), a leading provider of digital consumer acquisition solutions, reported it is saving its digital advertising clients substantial sums of ...

NEW YORK, Aug. 31, 2023 /PRNewswire/ -- AdTheorent Holding Company, Inc. (ADTH) (Nasdaq: ADTH), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable ...

Pixalate is a global market-leading ad fraud protection, privacy, and compliance analytics platform. Pixalate works 24/7 to guard your reputation and grow your media value by offering the only system ...

AMC Networks says it has made it possible for advertisers to use programmatic tools to buy ads on AMC, WE tv and BBC America, calling it an industry first. Programmatic advertising, which is ...

Advertising Success Platform Recognized as a Top Provider in the DSP Industry for Fourth Consecutive Year FORT WORTH, TX / ACCESSWIRE / June 6, 2023 / Simpli.fi, the leading advertising success ...

LONDON, March 26, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released its U.S. Mobile App Economy: Q4 2023 ...

LONDON, April 03, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released their ...

AMC Networks believes it has new technology that will move advertisers closer to their desired goal of being able to buy ad time across linear TV and its digital counterparts. The company, which owns ...

Supply-path optimization (SPO) is nothing new. But 2023 saw SPO become further cemented in the strategies of DSPs and SSPs for capturing market share. As a result, stakeholders on all sides of the ...