Purpose The short form six dimensions (SF-6D) are derived from the SF-36 Health Survey with the intention that item data of the latter are often converted to a preference value, which was subsequently ...

Brand preference can be a challenge as consumer culture changes quickly and the strongest brands tend to move at the speed of consumer culture. Brands are expected to take a point of view on topics ...

Joshua Gert and Wlodek Rabinowicz have developed frameworks for value relations that are rich enough to allow for non-standard value relations such as parity. Yet their frameworks do not allow for any ...

Tyler Cowen recently advised a reader seeking some life advice that "meta-preferences are overrated, as there is no reason per se to side with the meta-preference over the preference".