YouTube launched the YouTube Activation Partners program, a new initiative connecting advertisers and agencies with vetted third-party experts who specialize in YouTube media buying and campaign ...

If you're regularly on YouTube, you may already be shopping your favorite content creators' YouTube channels. YouTube Shopping was launched in mid-2023, marking a new chapter in the evolution of ...

The YouTube Partner Program (YPP) is the holy grail for creators. In short, it helps them monetize their videos in a variety of ways. They can earn revenue from video ads, channel membership, Super ...

YouTube is preparing to update its policies to crack down on creators’ ability to generate revenue from “inauthentic” content, including mass-produced videos and other types of repetitive content — ...

YouTube is updating its monetization policy to crack down on mass-produced and AI-generated content, emphasizing the need for originality and authenticity. Creators who rely on generic, repetitive ...