Google has announced that it will no longer allow Expanded Text Ads, also known as ETAs, to be created starting June 30, 2022. This announcement comes after having transitioned the default ad creation ...

A reminder to all Google Ads advertisers — there’s three months left to utilize expanded text ads before they go away. Google announced last August that standard expanded text ads would be sunset for ...

Expanded text ads are going away, but they can still help you unlock the potential of RSAs. At SMX Next, Joe Martinez shared how he benchmarks with ETAs to get more out of the automated capabilities ...

“The direct evidence showed it is undisputed that Google does not consider competitor pricing when setting text ad prices, which is ‘something a firm without a monopoly would have been unable to do,’ ...

A developer has reported injected ads in their Google verification text message. The Google Messages app subsequently marked it as spam. Google has since clarified that it didn’t inject this ad into ...

Why will people click on one ad – and not another? Lots of factors go into the decision. But among the most essential is trust. If your ads look slightly “off” or slightly suspicious, people are much ...