Google has removed its long-standing unified pricing rules in Google Ad Manager, once again allowing publishers to set different price floors for Google demand versus other programmatic buyers. What ...

Google has reintroduced the ability for publishers to set different ad pricing on its products for the first time in more than six years. Publishers used to be able to choose to set higher price ...

Google is testing appending "learn more" links to the end of the Google search ads text. So the Google Ad will have its normal ad description and at the end, Google is testing adding "Learn more" with ...

U.S. District Senior Judge P. Kevin Castel certified a class of about 5,000 publishers after rejecting defendant Google's motion that sought to exclude expert opinions of a Harvard Law School ...

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Key skills for many digital marketing jobs include copywriting, SEO knowledge, research abilities, project management, and ...