History on Instagram: "In 2006, Sony pulled off a striking Bravia ad by blasting 70,000 liters of eco-friendly paint across a condemned Glasgow building—captured entirely in real time with high-speed cameras. A 250-person crew spent over five days safely staging the explosions. The final “Paint” commercial vividly embodied the slogan “Color like no other,” becoming one of the brand’s most memorable marketing feats."